Essential Pre-Launch Checklist Before You Make Your Website Go-Live

by Jennifer Caston
Essential Pre-Launch Checklist Before You Make Your Website Go-Live

When preparing to make a website go live, there are several crucial steps to take to ensure a smooth and successful launch. By carefully reviewing and checking various aspects of your website, you can address any issues or errors before it becomes accessible to a wider audience. This proactive approach helps guarantee that your website is fully functional, user-friendly, and optimized for different devices and browsers. From testing cross-browser compatibility and responsiveness to verifying content accuracy and SEO considerations, each item on the checklist plays a vital role in creating a seamless and professional online presence.

Read this detailed blog by the experts of the best website design company in Delhi

It is important to prioritize aspects such as security, legal compliance, and accessibility to provide a safe, trustworthy, and inclusive experience for your users. By diligently addressing these key areas and performing thorough testing, you can confidently launch your website, knowing that it is well-prepared to deliver a positive user experience and achieve your goals.

Cross-browser compatibility:

Test your website on different browsers (e.g., Chrome, Firefox, Safari, Internet Explorer) to ensure it displays and functions correctly across various platforms.


Check how your website appears and functions on different devices, including desktops, laptops, tablets, and mobile phones. Ensure the layout adjusts smoothly to different screen sizes.

Loading Speed of Page:

Optimize the time of loading by utilizing caching techniques, minimizing code and compressing images. Use tools like Google PageSpeed Insights or GTmetrix to evaluate and improve your website’s performance.

Broken Links:

Verify that all internal and external links on your website are functioning correctly. This includes navigation menus, buttons, and hyperlinks.

Forms & Interactive Elements:

Test all forms, such as contact forms or login/signup forms, to ensure they are working as intended. Check interactive elements like sliders, carousels, and accordions for proper functionality.

SEO Considerations:

Review your website’s Meta tags, headings, titles, and descriptions to optimize them for search engines. Ensure that important keywords are included appropriately.

Favicon and Logo:

Check if your website has a favicon (the small icon displayed in the browser tab) and ensure it is correctly displayed. Verify that your logo appears correctly in the header or relevant sections.

Social Media Integration:

Test the integration of social media buttons or links to ensure they direct users to the correct social media profiles and pages.

Analytics and Tracking:

Set up website analytics, such as Google Analytics, to track visitor data, page views, and other relevant metrics. Ensure that tracking codes are correctly implemented.

SEO-friendly URLs:

Ensure that your website’s URLs are clean, descriptive, and properly written for search engines. Use relevant keywords and separate words with hyphens instead of underscores or spaces.

Backup and Security:

Implement regular backup procedures and security measures to protect your website from potential threats. Consider using SSL certificates to enable secure browsing.

Check for 404 Errors:

Review all pages and links to ensure there are no 404 errors (page not found) or missing content.


It is important to check your site follows guidelines of accessibility, creating it usable for people with disabilities. Verify that alt tags are used for images and that the website is navigable using only a keyboard.

Legal Compliance:

Review your website’s compliance with relevant laws, such as data protection regulations (e.g., GDPR) and cookie consent requirements.

Terms of Service and Privacy Policy:

Make sure your website has up-to-date terms of service and privacy policy pages and that they are easily accessible to users.

DNS and Hosting Setup:

Double-check your domain’s DNS settings and ensure that your hosting configuration is correctly set up to point to the right server.

Proof of Concept:

Perform thorough testing and quality assurance procedures to ensure all features, functionalities, and user interactions work as intended.

User Feedback:

Consider conducting user testing or gathering feedback from a select group of users to identify any issues or improvements before launching your website to a wider audience.

Image Optimization:

Optimize images on your website by compressing them without sacrificing quality. Large image files can significantly impact loading times, so aim for an optimal balance between file size and visual quality.

External Integrations:

If your website integrates with third-party services or APIs (e.g., payment gateways, CRM systems, email marketing tools), thoroughly test these integrations to ensure they are functioning correctly.

Browser Caching:

Enable browser caching on your website to improve loading times for returning visitors. This will allow elements of your website to be stored locally on a user’s device, reducing the need to fetch them from the server with each visit.

Check for Broken Images:

Verify that all images on your website are loading properly and are correctly displayed across different browsers and devices.

Link redirection:

If you have recently redesigned your website or changed the URL structure, plan proper redirects from existing to new URLs tokeepthe rankings in search engines and avoid broken links.

Compliance with web standards:

Ensure that your website adheres to web development best practices and follows standard HTML, CSS, and accessibility guidelines. Validate your code using tools like the W3C Markup Validation Service.

Test Contact Forms:

Submit test inquiries through your contact forms and verify that you receive the submissions correctly. Also, check if any auto-response emails or confirmation messages are triggered successfully.

Final Words:

Before making your website go live, it is essential to conduct a comprehensive review and testing process. Don’t forget to prioritize accessibility and consider user feedback to make any necessary improvements. Further added by the experts of the best web design institute in Delhi, by taking the time to address these crucial aspects, you can confidently launch your website and provide visitors with a seamless, engaging, and error-free experience.

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